For brand and CX teams
Track brands, measure CX, and run employee surveys with enterprise-grade security
The challenges you face
Brand tracker drift
You need year-over-year consistency on key metrics, but also want deeper insights. Traditional surveys force you to choose one.
Siloed research tools
Survey tool, analysis tool, reporting tool, panel tool. Four logins, four exports, four places data gets lost.
Compliance anxiety
Employee surveys touch sensitive data. Customer feedback includes PII. Your legal team needs audit trails and encryption guarantees.
Slow stakeholder alignment
By the time you create the deck, get feedback, revise, and present, the insights are two months old.
How ProbeIQ solves them
Comparability Lock for trackers
Lock your tracking questions so AI never modifies them. Your KPIs stay consistent across waves while AI probes for deeper context around them.
One platform, end-to-end
Design, distribute, analyze, and report — all in ProbeIQ. No more exporting between tools. One source of truth for all your research.
Enterprise compliance
PII encryption, immutable audit logs, RBAC with 6 roles, GDPR/CCPA deletion workflows. SOC 2 and HIPAA ready for Enterprise plans.
Real-time collaborative reports
Multiple team members edit reports simultaneously. Share with stakeholders via time-limited links. AI writes the first draft of your executive summary.
Multi-workspace management
Separate workspaces for different brands, departments, or regions. Control access per workspace with role-based permissions.
Live field monitoring
Track completions, quota fill, and response quality in real-time. No more waiting for end-of-day reports from panel vendors.
Your workflow with ProbeIQ
Set up your workspace
Create workspaces per brand or department. Invite team members with appropriate roles (Researcher, Analyst, Viewer).
Build with Comparability Lock
Lock your KPI questions for longitudinal tracking. Let AI adaptively probe around them for richer contextual data.
Distribute and monitor
Send via direct links, CSV import, or panel partners. Watch completions and quality metrics in the live field monitor.
Collaborate on insights
Run weighted crosstabs, build a collaborative report with AI summaries, and share stakeholder-ready links immediately.